I was sitting in a hotel lobby preparing to present as part of a panel at OMMA Global in San Francisco when a co-panelist said something that shocked me. “People ask…
Read MoreWhy Pinterest matters to us social media marketers
If you use images or photos on any of your sites, you’re already on Pinterest, whether you’ve registered on Pinterest or not. So, what’re you going to do about it?…
Read MoreGoogle takes another swipe at site search facilities
I am used to seeing Google try to siphon off traffic that once went to site search engines. It makes sense, from Google’s point of view, to grab as much…
Read MoreCraft a compelling offer for paid search marketing
The best way to motivate a click online is to make a compelling offer and provide an urgent call to action. This is not news to Internet marketers. But when…
Read MoreGoogle Analytics upgrade could bode well for Google Plus
This week Google introduced some significant changes to its widely used analytics offering. In a nutshell, the company is now providing a more in-depth look at the impact of social…
Read MoreExtended Video “How to Use Google+ for Business” Tutorial
I really felt like I needed to rush it through our recent free 30-minute How to Use Google+ for Business Webinar and that made me sad–there is so much there–so…
Read MoreSiri, advertising and reality
In light of all the brouhaha over Google’s supposed changes to how they do search that the Wall Street Journal published yesterday it’s rather interesting that one of the new…
Read MoreHow to use Google+ for business
Our monthly Biznology® Webinar yesterday was called “How to Use Google+ for Business” with Chris Abraham. Chris talked for 30 minutes about how to set up your Google+ personal and…
Read MoreWhy internal Social Business Platforms matter
As Social Business Platforms make their headway into corporate environments, many people start asking why we are trying to change something that served us so well for many years. After…
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