There aren’t enough nanoseconds in the entire universe to populate all the social media content to cover even a small brand if you’re not passionate about social media or if you’re not a natural communicator….
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Can Google find you in your online store?
With a little technical skill, it’s cheap and easy to build a self-running, autonomous, online store. And then, it’s cheap and easy to build a hundred more. Since eCommerce doesn’t…
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Why aren’t you cross-blogging on Medium?
I write to share my ideas and to build brand recognition, I don’t write for SEO or SEM. What I want and need are eyeballs on my work — as…
Read MoreCan experimental marketing alienate your customers?
I thoroughly enjoyed my first trip to Winnipeg, speaking to a couple of hundred marketers at the Canadian Marketing Associate Digital Days conference. (You can download the slides for my…
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