Last week I wrote 5 compelling social apps, an article that apparently hit a nerve. It might even be one of my most successful posts. This week, I’m adding three of…
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4 compelling social apps
There are both a number of applications I use every day and several I have played with that I thought I would share with you today. I have paid for…
Read MoreMizuno running long tail outreach marketing case study
The Outreach Marketing Virtual Summit 2014, sponsored by GroupHigh, happens today. It’s free, it’s web-based, virtual, and lasts all day. If you attend, you’ll have the opportunity to watch 40 industry thought…
Read MoreYour own personal Fappening
While the storm surrounding the leak of the intimate and personal photos of 101 starlets, actresses, singers, and athletes seems to be abating, the Gigabytes of collected photos and videos,…
Read MoreGoogle is a lying liar that lies
I’m going to get a lot of blowback for this. The following list of Google lying liar lies all have exceptions to the rules. And, Google does make examples of…
Read MoreThe ALS Ice Bucket Challenge is the perfect meme
I am amazed how many naysayers — haters — the ALS Ice Bucket Challenge has had, especially in the PR, marketing, social media, advertising and nonprofit world. The challenge has less…
Read MoreWrite search optimized headlines but have a heart
When it comes to dominating search, especially when it comes to blogging and publishing, you need to always write your headlines and copy first for Google, then for people. Humans…
Read MoreAre anonymous communities most authentic?
“As long as the roots of relationship are not severed, all is well. And all will be well in the community’s garden. There will be growth in the spring!” —…
Read MoreDigital and online reputation management
I will be attending Goodwill Industries International‘s 2014 Summer Conference in Orlando, Florida, on Wednesday and thought I would share a flawed extended cut of the presentation with you before…
Read MoreGoogle+ is an island of misfit toys
One of the side stories of the Rudolph the Red-Nosed Reindeer Christmas TV special was the Island of Misfit Toys. The island is a sanctuary for defective and unwanted toys….
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