Modern marketing is based on feedback. Try something, watch what the customer does, and then try something else. So, it’s good news that Yahoo! has come out with a new…
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Does second life need to get a life?
I had a chance today to speak to the Internet Strategy Forum Summit West (Conference 2.0, Pro). In addition to being the conference with the longest name, it has a…
Read MoreWhat percentage of your site’s visitors should come from search?
In my weekly column for Search Engine Guide, I address a question I received recently on search metrics. Do you know what percentage of your site’s visitors ought to come…
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So, you think you know Google Analytics?
I thought I did. I mean, I have worked with a number of metrics facilities over the years, for big companies and my own personal Web site, so I think…
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