I write to share my ideas and to build brand recognition, I don’t write for SEO or SEM. What I want and need are eyeballs on my work — as…
Read MoreIt’s not your house to pwn so remember your place
No matter how worthy your message, no matter how personally passionate or invested you are in what you’re promoting — even if it’s your product, book, service, or religion —…
Read MoreYouthful indiscretion could alter your life forever
Last night my girlfriend and I watched The Bachelor. It’s the final four and we quickly cottoned to Jade Roper, an adorable brunette who bounded with excitement and energy. This particular…
Read MoreInternal Social Business for Leaders series: 3. Be yourself
This is the 3rd and final post in the Internal Social Business for Leaders series. By now, you should have a polished profile in place and be more comfortable with your…
Read MoreWikipedia management for dummies
While reddit and Wikipedia are probably two of the most influential and powerful media platforms online today, they’re also the most intimidating because so many of us in the PR…
Read MoreWebinar, blog, podcast, vlog, share, and mentor for free
I have a modicum of online reputation with the people who matter to me. I also have search locked down. It’s not the result of being on the web since…
Read MoreWhat is social media marketing?
For years, I struggled to explain to my mom what I do for a living. Now, I struggle to explain what I do for a living to my friends. The onus…
Read MoreOne person can change the world. Thank you, Internet
Maybe the revolution will not be televised but it will certainly be tweeted. If you thought “it only takes one person to change the world” was bull, think again. While there…
Read MoreThe dashboard has finally been perfected
One of the biggest problems I have as a small businessman is keeping track of everything: RSS feeds, competitors, backend performance data, social media mentions and trends, sales cycles, reputation…
Read MoreThe ole one two three four five six seven punch
If you reach out to someone with a great idea or fantastic offer via email and you don’t hear back, never assume you’ve been rejected. People are so busy. You…
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