My webinar yesterday was about the dangers of social media listening. It just happened again. You’re staring at the dashboard of that slick social media listening tool that everyone likes…
Read MoreSocial business
Knowledge as a service: people as a “de facto” Enterprise Service Bus
A question I often hear when speaking about how social collaboration technologies can make us all more productive is: if the organization becomes more productive, wouldn’t that make workers superfluous?…
Read MoreSocial business and the competitive landscape
It used to be relatively easy to determine who was a competitor and who was not. Competitors were, simply put, one’s rivals. They were companies that offered similar products or…
Read More10 lessons on Walmart’s social media strategy
Walmart is the world’s largest public corporation, biggest private employer and largest retailer. It is still a family-owned business. Walmart also has a big social media presence. Walmart has: 34,000,0000+…
Read MoreSocial Business Reality Check: the elusive executive support
Many change management and social business consultants will tell you this: to ensure success in your social business implementation, you must get broad executive support. It’s a no-brainer, isn’t it?…
Read More5 Reasons why non-profits reject social business
Having spent most of my career in the enterprise space, I am enjoying the diversity of consulting with both for-profit and non-profit organizations. I also volunteer my time and serve…
Read MoreHas social business finally arrived?
Based on what has been written by advocates of social business, one might have expected radical changes to have already occurred across the business landscape. While many start-up companies have…
Read MoreSocial business: enterprise knowledge goes retail
Outside our workplace, we became accustomed to easy access to information. If your kid becomes interested in Minecraft and you have no clue about what that is, you just Google…
Read MoreIs marketing trying to annex the organization?!
In the past few weeks the world has been bombarded with striking images of Russian troops marching into land owned by the Ukraine. Although these maneuvers were accompanied by a…
Read MoreHindsight 20/20 Series: 5. Enterprise social networking is about people, content and places
What is the big deal about the modern social business and social collaboration platforms? Is there anything unique in them that can’t be done better and faster using the toolset…
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