“Social search” has been discussed for a long time, but in the last couple of months it has sneaked up on some of us. Like Web 2.0, people talked about…
Read MoreOrganic Search
Are you ready for auto SEO?
There’s lots of talk about mobile marketing, and rightly so. Although we see some use of the term mobile marketing for things that aren’t mobile, we are still seeing tremendous…
Read MoreGet your CEO to say Y-E-S to SEO
So, you’re trying to finish up your budget for next year and, just like last year, you’re trying to get funding for much-needed SEO work on your site. For whatever…
Read MoreSingular and plural keywords are not always the same for SEO
You probably don’t think much about whether you enter singular or plural versions of your keywords into the search box, but we’re starting to see reasons why search marketers should…
Read MoreWhat’s the next shoe to drop from Google?
An entire cottage industry has arisen that does nothing but track Google’s movements, and I am as guilty of this obsessive Google watching as everyone else. But is reacting to…
Read MoreSEO grows up
If you’ve worked in Search Engine Optimization for a long time, as I have, you’ve watched it grow from a baby into its awkward teenage years, but you know that…
Read MoreHow do you give Google what it wants?
If you’ve been doing search marketing for a long enough time, eventually the day arrives where it doesn’t seem fun anymore. In fact, it seems downright frustrating. Despite your trying…
Read MoreDoes an in-house SEO have a fool for a client?
As a long-time in-house SEO, you’d probably expect that I did not consider myself a fool at the time I was doing that. But I have recently gotten that question…
Read MoreWill the visual design of your pages help your SEO?
If you have worked on SEO over the years, you know that a lot of different factors lead to your organic search success, but the visual appearance of your pages…
Read MoreDo online reviews matter to your existing customers?
You have been hearing the old story for years now that online reviews found on Yelp and Google Place Pages and other places are increasingly important in your quest to…
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