In recent months, there’s been no shortage of attention heaped upon the importance of local advertising online. Mobile marketing is starting to blossom, allowing people to look for services in…
Read MoreCan the Yellow Pages beat Google?
After reading that headline, you’ll be forgiven if you think that I’ve finally gone off the deep end (and I am not a particularly strong swimmer). But the venerable old…
Read MoreIn search marketing, focus on what’s important
Search marketing seems like it changes every minute, and it’s hard to blame anyone who is worried about falling behind. With big news such as Google Instant seemingly coming every…
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Is Mayer’s move to Local for Google a demotion?
I have written in a few places this week about the move that Google announced as Marissa Mayer, their front facing VP of search products, was leaving that position and…
Read MoreA different kind of Facebook privacy issue
I’ve been in Europe the last ten days (coming home today) and it’s easy to see how European cultures differ from that of America, especially when it comes to privacy….
Read MoreA skewed web: Innovation is in the outskirts of social media
As I discussed in my post last month, it’s a skewed Web out there. A multitude of online social filters were developed over the last 15 years to address our…
Read MoreYour SEO will get along with Google Instant
When Google makes a move, it’s bound to drive a lot of discussion about what it means to marketers. And, honestly, Google Instant is a wrenching change in what was…
Read MoreIs Microsoft losing its grip?
I like to say that Internet marketing is more about marketing than about the Internet, but every once in a while, the Internet gets in our way. If you follow…
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Why is Google copying Bing so much?
If you have been paying attention to what Google has been doing as of late to improve its user experience, you might be noticing something strange. It seems that almost…
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How do you know what is search spam?
Most people try to play by the rules, but I got a question last week as to exactly what the rules are. I think that’s the wrong question. The rules…
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