Major Hollywood movies have been having fun with domain names registered solely for a single movie. Yes, these movies often exceed $100M in costs, but they never used to have…
Read MoreGoogle Search
Search + Social = Online Reputation Management
I have been doing online reputation management (ORM) for clients since 2003. There’s one thing that everyone who comes to my door has in common, whether it was for NMS,…
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Register a domain name for every event on your calendar
Nobody wants to key in a complicated URL. When you include a domain or a URL in your advertisement, you either need to own that keyword phrase in Google search…
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My online influencer research and engagement process
Gerris Corp, the latest iteration of my career, is a hybrid of personal billable hours and a collaboration with partners, professionals, and a global, decentralized staff. At least, right now,…
Read MoreEssential SEO advice directly from Google
This news directly from Google is old news for those of us in the SEO game. It come to us directly from Google Webmaster Central Blog way back on Friday, May 6, 2011,…
Read MoreYouthful indiscretion could alter your life forever
Last night my girlfriend and I watched The Bachelor. It’s the final four and we quickly cottoned to Jade Roper, an adorable brunette who bounded with excitement and energy. This particular…
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Search success hinges on site speed
When it comes to getting your site organically to the top of Google Search, you must care as much about how your web server performs in response to requests, demand, load,…
Read MoreWhy Google’s latest change should worry you
Well, this sucks. Google recently dropped the local carousel for hotels, restaurants, and a number of other local listings. Now, it’s great news for Google—and what haven’t they done lately…
Read MoreGoogle is a lying liar that lies
I’m going to get a lot of blowback for this. The following list of Google lying liar lies all have exceptions to the rules. And, Google does make examples of…
Read MoreAll online digital roads lead to Google plus
Google can’t get any of us to use Google Plus, but they’re still trying. And they’re pushing hard. One of the reasons I love blogging is, for good or evil, I don’t need…
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