Social media makes me feel old sometimes. Well, part of the reason is that I am old, but let’s leave that aside. What makes me feel old is the way that…
Read MoreCan Google succeed at everything?
A couple of months ago, I laid out Google’s emerging strategy to compete with everyone and everything, and to do it all solo. Unlike competitors (even large ones such as…
Read MoreSocial media success demands talent above technology
In response to Inside a Social Media News Release, Jonathan Rick asked me, “Isn’t this essentially the same thing that Pitch Engine offers?” Jason Kintzler then added, “Yes Jonathan, exactly!…
Read MoreEditing: Is social media realtime or permanent?
As social media has (somewhat) matured, an interesting culture has grown up around the idea of editing social media content. And for reasons that I don’t understand, it isn’t one…
Read MoreInternet marketing industry: Rumors and rumors of rumors
I will not rant. I will not rant. I will not rant. Alright, well, maybe a little. You see we are entering the time of year when people are supposed to…
Read MoreAmplify your good message with GaggleAmp
In order to keep on the cutting edge of social media I tend to play a lot. Experimenting keeps Gerris digital au courant. Several months ago I received a Twitter…
Read MoreGoogle+ for Business doesn’t have a lot of pluses
So, if you have a business or a brand or a product or a local place, you can now set up a Google+ page. That’s about it. Lots of businesses…
Read MoreMaximize your SEO benefit on Google+ in 8 simple steps
Let me boil my last post, Google Plus was born prematurely and you should take advantage, down to practical pieces. Part of what makes a technology premature is that you…
Read MoreIs there still room for new social networks?
If you’re like me, you probably remember a period not too long ago when you couldn’t open your e-mail without getting another invitation to join a new social network. The…
Read MoreHow deeply do you respond to customers in public?
Recently, I wrote a post that recommended, “Don’t be afraid of fake reviews,” to help business owners know how to respond to an angry post in social media. To make…
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