The content on your Web site may be the most important factor in improving your results in organic search marketing (and your Web site search, too). And many aspects of…
Read MoreNew Book Review
We’re gladdened to receive another strong review of our book, Search Engine Marketing, Inc.—this review is by Andreas Ramos of Adwords-User-Group.com. Remember, the price was just dropped to $29.49 on…
Read MoreAnother Amazon Sale
If you missed the discount on our book, Search Engine Marketing, Inc., a few weeks ago, don’t miss Amazon dropping the price under $30 once again. It’s now selling for…
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How to embarrass your company in one easy step
Just in case you don’t have enough reasons to stay away from unethical spam practices, here’s another one: you can embarrass your company. You can bring shame on your company…
Read MoreUpcoming Radio Interview
Just a quick note to let you know that I will be appearing on wsRadio, on the eCommerce RSS Radio Show. If you are interested in how RSS feeds can…
Read MoreWeb site search just needs smarter users
If you manage the search facility for your Web site, no one has to tell you how many complaints you get from frustrated searchers who can’t find what they are…
Read MoreThe Mobile Search in Our Future
As a frequent conference speaker, the same questions from the audience tend to come up repeatedly—one of them is, “What are the future trends in search marketing?” One of the…
Read MoreNew Low Price for Search Engine Marketing, Inc. Book
Great news! If you’ve been holding off buying our book, Search Engine Marketing, Inc., wait no longer. Amazon has now reduced the price to just $27.99, including shipping—a 44% discount…
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Web pages are events, not locations
Every time a page is displayed on your Web site, it is an opportunity to make a sale, to build a relationship, or to deliver your marketing message. Do you…
Read MoreIs Google a threat to your web site’s search?
I use the Google toolbar—maybe you do, too. It saves a few clicks when you want to search, and you probably don’t think about it very much. You need to think about it,…
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