The content on your Web site may be the most important factor in improving your results in organic search marketing (and your Web site search, too). And many aspects of…
Read MoreUncategorized
New Book Review
We’re gladdened to receive another strong review of our book, Search Engine Marketing, Inc.—this review is by Andreas Ramos of Adwords-User-Group.com. Remember, the price was just dropped to $29.49 on…
Read MoreAnother Amazon Sale
If you missed the discount on our book, Search Engine Marketing, Inc., a few weeks ago, don’t miss Amazon dropping the price under $30 once again. It’s now selling for…
Read MoreHow to embarrass your company in one easy step
Just in case you don’t have enough reasons to stay away from unethical spam practices, here’s another one: you can embarrass your company. You can bring shame on your company…
Read MoreUpcoming Radio Interview
Just a quick note to let you know that I will be appearing on wsRadio, on the eCommerce RSS Radio Show. If you are interested in how RSS feeds can…
Read MoreWeb site search just needs smarter users
If you manage the search facility for your Web site, no one has to tell you how many complaints you get from frustrated searchers who can’t find what they are…
Read MoreThe Mobile Search in Our Future
As a frequent conference speaker, the same questions from the audience tend to come up repeatedly—one of them is, “What are the future trends in search marketing?” One of the…
Read MoreMore on Google Analytics
It’s been a rocky start for the newly-free Google Analytics. I guess there are worse things that can happen than to be overwhelmed with demand, but Google was forced to…
Read MoreCan Google fix your web site’s search?
Do people ask you why your Web site’s search doesn’t use Google? That’s frustration talking—they didn’t find what they wanted and they think that Google will magically fix that. Are…
Read MoreWhat does Google Analytics mean to the metrics business?
In case you missed it, the Web world has been abuzz this week over Google announcing a free Web Metrics service, called Google Analytics. Google Analytics has been carved out…
Read More