I am writing this post on Wednesday which is the same day that Google announced it’s new Google Instant search interface. There has been the usual uproar with Steve Rubel…
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How to succeed at affiliate marketing
Affiliate marketing is a tough way to make a living these days. The competition is fierce, the commissions are slimmer than ever, and the marketing costs higher than ever. All…
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Is duplicate content OK for duplicate keywords?
So often, I get questions on the duplicate content penalty, so called because search engines show only one version of multiple similar pages in the search results. The assumption is…
Read MoreMarketing lessons from the Grateful Dead
While I was away on vacation, David Meermen Scott sent me his latest book, Marketing Lessons from the Grateful Dead, which I finally had a chance to read now that…
Read MoreUse mobile marketing for what it’s good for
Do you always buy the flavor-of-the-month? If so, you must be all over mobile marketing right now. (All the cool kids are.) But to what end? If you’ve ordered your…
Read MoreAdapting to a Social Media Fast
I don’t pick up a newspaper very much anymore, but I read a few last month. Why? I was on vacation for three weeks and on a social media fast…
Read MoreIs the Web dead?
So, I go away on vacation for a month and come back to find out that the Web died. (I knew this vacation was a bad idea.) I mean, I…
Read MoreContent with intent: Content for content’s sake
This last look into content with intent will take a look at a “strategy” that I see as more of a “strategery.” (Do you remember President George W. Bush’s often…
Read MoreContent with intent: Re-create yourself
The Internet helps companies and individuals do many things, not the least of which is the ability to re-create yourself. You may ask why in the world this is important…
Read MoreContent with intent: Validate your authority
In today’s online space experts and gurus and ninjas are a dime a dozen. Heck, there are so many self-proclaimed “thought leaders” that the price has dropped to a nickel…
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