Building your personal brand takes a lot of hard work and dedication. One of the most difficult aspects, and yet perhaps the most important in this digital age, is increasing…
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Helen Nesterenko
8 Dead easy steps for writing a blog in less than an hour
Writing a blog post doesn’t have to be an overwhelming or time-consuming task. If you’re just starting a business blog, you may feel creating even one post per week will take up…
Read MoreHave you ever stolen other people’s content?
In a blogging world, it is very rare for bloggers to only use their own images and own thoughts. At one point or another, you will be using images in…
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25 outreach tools that can take your business to new heights
Do you think a solid content marketing strategy exempts your brand from needing to do outreach? Sorry, but it doesn’t. Check out these 25 awesome outreach tools for your smash business…
Read More4 ways to keep a blog on schedule
By now you know how important it is to regularly update your blog. Consistency is one of the biggest ways you can help maintain and generate business by putting your…
Read More3 Tips to Help Content Marketers Understand Sales Cycles
Content marketing takes time and effort. When marketers don’t see results, determining the return on investment isn’t easy. If you’re constantly struggling with your business blog and exasperated with the…
Read More5 Reasons why content marketing is so 2012
Have you heard the news? Committing random acts of content is so last year. Marketers are realizing that campaigns, a focused effort on conveying a single idea in multiple ways,…
Read More7 Ways to make your content marketing more useful
What’s the purpose of your content marketing strategy? While brand awareness, improved SEO, and fresh leads certainly aren’t the wrong answers to that question, your primary goal should be to…
Read More10 Ways to convert your colleagues into champion content creators
If you’ve ever struggled to create a high volume of quality content marketing, you’re in the majority. In fact, 64% of marketing professionals cite producing enough content as their biggest…
Read MoreBrilliant modern marketing lessons from Pride and Prejudice
It is a truth universally acknowledged that a marketer in possession of a good fortune must be in want of a customer. Ever since it was penned 200 years ago,…
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