Want to know how to make an SMB (small-medium business) owner or marketer crazy? Tell them that although they are completely convinced that they need to do search engine optimization,…
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Frank Reed
Proactive vs. reactive Internet marketing
The term Internet marketing itself is not an easily contained concept. It keeps expanding and spreading and in effect annexing a lot territory. No longer is Internet marketing confined to…
Read MoreThe Internet marketing marathon
The 113th running of the famed Boston Marathon scheduled for Monday April 20th (which happens to be my birthday, as well, if anyone gives a rip, and, no, I was…
Read MoreColor Inside the Social Media Lines
I had a great conversation with someone today who calls herself the Accidental Director of Communications for a church in St. Louis. I was first impressed with a church that…
Read MoreBaseball’s first pitch ain’t like an Internet pitch
It’s that time of the year. No, not tax time although that is pretty close. It’s springtime. Here in NC everything is starting to bloom. Sneezing has commenced and pretty…
Read MoreCustomer responsibility in Internet marketing
Well, somebody in this industry has to say it and say it loud. Having been in this industry for over four years now, I have seen mom-and-pop shops campaigns. I’ve…
Read MoreInternet marketing is for the birds
Spring is upon us here in North Carolina. There are things blooming, allergies kicking up, soccer and baseball being played and more. In our backyard, we have added some bird…
Read MoreThe dog ate my Internet marketing
Remember as a kid the classic excuse for a homework assignment was that the dog ate it? The thought is that you can convince the teacher that you really did…
Read MoreThe bridge between Internet marketing theory and application
I marvel at the great bridges that I have been on in my life like the George Washington that connects NJ and NY, the Verrazano Narrows that connects Staten Island,…
Read MoreInternet marketing through the eyes of a child
A popular question in my house is, “Daddy, what do you do at work?” My kids are 12, 8 and 2 years old, so there is going to be a…
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