You probably have seen those Capital One commercials where the question asked is “What’s in your wallet!?” While there is some kind of dire circumstance involving massive sea creature and…
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Frank Reed
Internet marketing and TMI
We live in an age that easily crosses the TMI line. For those wondering, TMI is the acronym for “too much information.” If you are in the Internet marketing industry…
Read MoreIs online reputation monitoring just for your business?
Online reputation monitoring (ORM) is here. I suspect you knew or recognize that intellectually, but have you paid attention to it practically? Intellectually, it makes perfect sense and we know…
Read MoreTop-down Internet marketing
I guess a pretty cool article to go with this headline would be about SEO, paid search and social media happening while you are zipping down PCH (Pacific Coast Highway…
Read MoreThe new marketing basics?
Is anything about Internet marketing traditional? Or is it all so new that we need to keep following it like a bouncing wave that moves to something different every year?…
Read MoreLife-long learners make the best Internet marketers
When you’re looking for a consultant, you want someone who knows their stuff, right? Well, usually, but in Internet marketing, the problem is that the “stuff” keeps changing. Instead, you…
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A new tool for your search marketing toolbox?
As a change up from my usual Frank Friday thoughts I had the chance to review a new SEO tool that has been developed to help the DIY (do-it-yourself) search…
Read More2009: The year of the listener
OK, this proclamation of the Year of the Listener is completely made up….by me. There is no culture or religion that officially deemed 2009 as the Year of the Listener….
Read MoreNothing New About New Media?
I tend to write about things that are “on my radar.” Many times it’s something that has gotten me excited in either a good or bad way. Well, this one…
Read MoreWeb 2.0: A “Swing and a Miss!” from The Wall Street Journal
I am not convinced that traditional business has a clue about Web 2.0. I know there are pockets of innovators and early adopters and [insert marketing jargon here] but if…
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