Yesterday’s webinar with Augustine Fou posed the following question: Did you know that a large number of ad impressions are generated by bots and therefore never even viewed by humans?…
Read Moresearch
Is link building hurting your marketing?
If you’ve been paying attention to what Google has been doing the last few years, you know that SEO has turned into an all-out war on spammers. If you’re still…
Read MoreWhy paid search is still frustrating for searchers
When I speak to groups, I often ask how many people never click on paid search ads and many hands go up–usually half the room. It ain’t true. Estimates are that…
Read MoreGoogle Hummingbird is eHarmony for Search
I am back in the dating pool and have really enjoyed hearing everyone’s war stories. They’re, of course, first-world-problems; and, most of them feel like they’re torn directly from romcoms…
Read MoreWhy is website search so hard to do well?
I’m starting to see a lot more companies working on improving their website search. It’s always made sense to me, but for some reason, most companies haven’t focused on it….
Read MoreAre you frustrating buyers with your paid search ads?
Many of you buy paid search ads–they work and you’re smart to use anything that works. But sometimes I see techniques that just don’t make any sense when you break…
Read MoreWhy a picture is worth a thousand clicks: Visuals boost your SEO
I’m going to start this post by making a few assumptions: You want more people to find you in search engines such as Google You’re interested in more search traffic…
Read MoreMaking Money from Website Search
Our monthly webinar yesterday was about how to improve your website search in order to make more money. Did a frustrated searcher just ask again why your site search engine…
Read MoreGoogle’s big secret: what search engine marketing will look like next year
Search just ain’t what it used to be. Search engines used to be about helping customers find information. But new products like Google Now, Google Glass, and the redesigned Google…
Read MoreGet rid of the spam link I left on your site!
I’ve been receiving the same kind of e-mail over and over again lately. Because Google has finally started to crack down on spammy links, webmasters everywhere are beseeching other webmasters…
Read More
