Last week I shared a couple Google Webmaster Tools tips and tricks with you. This week, I have two more: sitemaps and data highlighting. I saved the best for last. If you have been…
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3 Red flags to identify unsavory SEO agencies
Search Engine Optimization (SEO), like every industry, has less than reputable companies – “snake oil” salesman. Many business owners are aware that SEO is important to their company, but they might…
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A couple Google Webmaster Tools tips and tricks
Too few webmasters move beyond Google Analytics, which is a pity. Google Webmaster Tools is all you really need to become a Google-whisperer. Why spend all this time and money…
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Understanding what it takes to recover from Penguin: a basic blueprint
If you suspect your site has been hit by Google’s Penguin algorithm, there are some distinct factors you must consider in order to work towards recovery. As a business owner,…
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3 simple tips to build good local links
Links from other websites are essential for search optimization and improving your website’s search visibility. However, building worthwhile links is also very difficult and time-consuming, making it easy for some…
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You’re doing a terrible job with search and social
My consulting includes doing very deep, thorough, site audits. I’m looking for issues that have been recently killing their recent performance on search. All of my clients are convinced that…
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Determining link quality within a link building campaign
Evaluating link quality within a link building campaign is critical, because you must ensure you’re building worthwhile links that help you reach your campaign goals. Every link you build should be…
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Search success hinges on site speed
When it comes to getting your site organically to the top of Google Search, you must care as much about how your web server performs in response to requests, demand, load,…
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Your competitors are doing SEO
Building an enterprise website is a lot like building a cathedral: you need to start renovating before you’ve completed construction. Cathedrals historically have taken a hundred years to construct, enough…
Read MoreSolidify your brand voice for better SEO
You know how important it is to create an aesthetically uniform brand for your company. A solid branding strategy backed by powerful visual cues builds and maintains trust, reputation, credibility, and…
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