The problem with most social media marketing agencies is that we’re fickle. We tend to keep rushing into the future, adopting anything and everything hot and new and throwing the…
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Why you should be more like Steve Jobs
Steve Jobs’ tragic death yesterday resulted in great accolades, making it easy to forget that he took a lot of criticism for his leadership style during his tenure at Apple….
Read MoreYou’re buying video games for yourself, not your kids
Well, my preconceptions were wrong. Gamers are not snot-nosed teens, they are their parents. I am spot in the middle of the true gamer demographic at 41, according to CNet,…
Read MoreWanna play “Guess what brands I hate today”?
Over the past two days I have been caught in a technology alternate universe. It’s the one where reality happens. It’s the one where hype laps the truth on a…
Read MoreApple is more successful than powerful
Apple was anointed the world’s most valuable brand yesterday, according to the folks who know how to calculate such things. The headline said that they surpassed Google, who had a…
Read MoreWhen will Web Analytics catch up with mobile usage?
A few months ago, I asked the musical question, “Is the mobile activity you are counting really mobile?” The musical answer was, “no.” No matter what you think you mean…
Read MoreIs the mobile activity you are counting really mobile?
We’re all spending a lot more time thinking about mobile marketing these days, but the statistics that we use to track it aren’t keeping up. It was so easy not…
Read MoreWhy Google doesn’t sweat phone apps
You’ve seen the ads: “There’s an app for that.” There does seem to be an app for just about anything when you own an iPhone, so you’d think that Google…
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Google says, “It’s the applications, stupid!”
Google is being so intensely aggressive on the local search side that there is no denying that local search is the play of the future. With the continued proliferation of…
Read MoreIs the mobile Web really happening this time?
If you’ve been working on the Web for more than a couple of years, you know that predicting that the mobile Web will take off this year is always popular,…
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