All the backroom rumblings and rumors that some day Google would be called to the antitrust mat may now be out in the open thanks to the European Union. Based…
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Want web marketing success? Experiment!
Back from a week off with my family because the kids had off for winter break. While I was away, Internet Evolution posted my latest column, which I hope that…
Read MoreGoogle as an ISP? Is there no end?
Back in the early days of the Internet, there was a lot of talk about ISPs (Internet service Providers) and the power they had. They still have power today but…
Read MoreSocial media and search marketing in Denmark
It’s always fun to present in Copenhagen, and I was honored to do two talks at the Search Marketing Stategies 2010 conference today. The first talk, “Social Media from the…
Read MoreInternet hucksters of the information age
Many people, including myself, have spoken about the death of sales as we once knew it. The ABC method (Always Be Closing) no longer has the same effect that it…
Read MoreLet’s push “delete” on big button marketing
If you’re in marketing, you’ve probably been tempted yourself. You’re not all that confident that what you are offering is all that exciting, so you might think that you need…
Read MoreDo rural and mobile play well together?
I have been watching the changes that have been coming down the pike for quite some time now with regard to local search. I am not some kind of an…
Read MoreHow can our products be remarkable?
Seth Godin is fond of saying that we must make our products and our companies remarkable, but it’s easier to say than to do (as Seth well knows). And I…
Read MoreDo you innovate with customers in mind?
Innovation is a word that is thrown around a lot these days, but I see far too little innovation in the customer experience. A case in point is the Short…
Read MoreFor the SMB, more online opportunity and confusion than ever
This year is starting off with a bit of a bang in the online space. Internet marketers are heralding the true “Year of Mobile” which may or may not be…
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