Sometimes you see something that helps put into perspective a whole class of behavior that makes no sense. I’m talking about the bland kind of corporate good citizenship that is…
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We have nothing to fear except social media itself
Is your company afraid of social media? I don’t mean merely uncomfortable or inexperienced. I mean white-knuckle teeth-clenching afraid. I frequently talk to companies that live in deathly fear, and…
Read MoreDon’t give the lawyers your marketing power
“I wish we could do that, but our lawyers said no.” Have you ever been in that annoying position of trying to do something important for the company but feeling…
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