I was going to write about several tools but I think I will break it down. This week, let’s look at what SocialOomph offers through its Pro account. There are…
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Vulnerability is essential to your social media marketing success
In order to succeed in social media, be it as a tool to build your own personal brand or as part of a marketing strategy for your own interest or…
Read MoreTake Control of Your Reputation Online
Yesterday, Chris Abraham of Reputation.com presented our latest Biznology® Webinar about taking back your online reputation. In today’s 24-hour news cycle, crisis response is essential to every company’s communications strategy;…
Read MoreWinning an online reputation “land war in Asia”
While I concur with Vizzini, the Sicilian from the movie The Princess Bride, that one should “never get involved in a land war in Asia,” sometimes there’s no escape —…
Read MoreTake back your online reputation with a little help from your friends
Many hands make light online reputation work. Changing your reputation online is no small task. It’s also a house of cards. You can either do it yourself, about yourself, for…
Read MoreWhy enterprise digital marketing can’t be completely in house
Chris Abraham wrote a great post on Friday called “Why you shouldn’t bring your social media (completely) in house.” He made a lot of great points in that article and…
Read MoreAnswers to your Google+ for business questions, part 1
There were so many great questions that were asked in chat during my recent webinar, Google+ for Business, that I broke them into parts. Here’s part 1 and I hope…
Read MoreExtended Video “How to Use Google+ for Business” Tutorial
I really felt like I needed to rush it through our recent free 30-minute How to Use Google+ for Business Webinar and that made me sad–there is so much there–so…
Read MoreBe a big fish in the blogger outreach pond
It’s always a tough question: would you rather be the smallest fish in a big pond or the biggest fish in a small pond? Would you prefer to be the…
Read MoreThe art of writing the perfect blogger pitch
Over the last five years that Gerris digital has been pitching bloggers on behalf of clients, we have learned a thing or two about how best to reach bloggers, how…
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