If you’re like me, you spend a lot of time looking at how Amazon does business. And for good reason. Amazon seemingly sells everything under the sun and they have…
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Groupon’s competition isn’t LivingSocial. It’s Amazon.
This week LivingSocial, the leading Groupon daily deal competitor, ran a deal for $20 gift card on Amazon for $10. Simple math says that’s pretty sweet. I bought it. It…
Read MoreDoes experimental marketing require lots of customers?
Everyone knows what a great job the big boys do. Amazon, eBay–you can go down the list. All of these “born on the web” companies have massive feedback loops that…
Read MoreAmazon stumbles with Kindle 1984 flap
If your company is like most, you worry a lot about how you are coming across on the Internet. Most companies that weren’t born on the Web come off a…
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Amazon mobile app and the death of rational ignorance
I changed my shopping habits recently by acquiring Amazon Mobile for iPhone. My 7-year-old, a careful student of anything having to do with Lego acquisition, has been studying me surreptitiously….
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The battle over search between merchants and affiliates
If you’re an affiliate marketer, you probably know about Amazon’s recent announcement of changes to its affiliate agreement, limiting the commissions paid for paid search advertising. If you’re not an…
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