You know how to do keyword research, right? Sure you do. But when is the last time you updated the keywords for a product that hasn’t changed? I thought so….
Read MoreMike Moran
Crisis Management in Social Media
Have you been following the woes at Toyota? It’s everyone’s worst nightmare. Some bad news has hit the Internet or even the mainstream media, and the digital world is abuzz….
Read MoreYour philosophy for social media and search marketing
It’s my first day back in the office for two weeks, after an exciting but tiring trip to five cities in Europe. So, just a short blog post today while…
Read MoreSocial media breed imaginary friends
You’re familiar with search spammers, but have you seen the latest? You’ve seen spammers load up keywords on pages and set up link farms, but have you seen how they…
Read MoreSocial media and search marketing in Denmark
It’s always fun to present in Copenhagen, and I was honored to do two talks at the Search Marketing Stategies 2010 conference today. The first talk, “Social Media from the…
Read MoreIs your web site confusing the search engines?
In my line of work, I see a lot of Web sites, and sometimes I take the absolutely simple stuff for granted. I realized the error of my ways when…
Read MoreAre you undervaluing your web site?
I spend a lot of time with clients and one thing keeps coming up again and again. Most of my clients sell offline, but they have no idea how to…
Read MoreThe age of privacy is over
Mark Zuckerberg, the founder of Facebook, has attracted a lot of attention lately over his new stance on privacy, with some claiming his attitude is tantamount declaring the age of…
Read MoreWhy marketers don’t need to care about the iPad
The mania has struck again for another new device. The. One. That. Will. Change. Everything. If you are a publisher, maybe you need to take notice. But if you are…
Read MoreTed Dziuba of Milo.com on locating physical stores
That’s your question, but it’s not their question. Customers want to know how they find the store that has the product they want for the right trade-off of price and…
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