Sometimes, I have to stop and look at which online marketing techniques I respond to. I don’t follow many real patterns, but I do know that my responses all center…
Read MoreFrank Reed
Content anticipation: E-mails from Greg Laurie are enough
I remind you that this series that I have been putting together on how different publishers and content producers either help or hinder their efforts is based on how I…
Read MoreContent anticipation: Inc. magazine vs. Inc.’s website
I have revealed in my last post that I am a bit of a sports fan. I am not a sports geek. I grew out of that a little while…
Read MoreContent anticipation: The power of the magazine
When it comes to content, it is quite popular these days to herald the coming of the full digital age. The industry of digital marketing and online content marketing industry…
Read MoreYou’re important when you’re marked “Not Spam”
The Internet is a funny place. I mean funny in a quirky kind of way, because we are forced to think in ways that we simply don’t need to consider…
Read MoreWhy is Google copying Bing so much?
If you have been paying attention to what Google has been doing as of late to improve its user experience, you might be noticing something strange. It seems that almost…
Read MoreMarketing the mom and pop shop way
I have been on a big kick lately to examine business-related content (both client and non-client) with a different set of lenses. I have been as guilty as the next…
Read MoreWords as cover ups for content marketing’s “secret”
I remember about a year or so ago when I promised myself (and my audience) that I was going to harness my blogging. I started getting into posts that were…
Read MoreYahoo! writes a style guide?
I’m not even sure what to make of this one. Yahoo has announced that on July 6th they will be releasing the “Yahoo! Style Guide” for online writing. This is…
Read MoreLocal search with Google makes one think – A lot
I am knee deep in a project for a client that is designed to take their national presence and represent it locally (in Google primarily) through making sure their 28…
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