The tide has turned. It’s no longer fashionable to say you run your Web site based on your knowledge of what your customers want. You know that you need hard…
Read MoreYear: 2009
Are you a missionary for your business?
Time was that marketers were carnival barkers. They had to shout louder and longer than everyone else so that they could interrupt you to interest you in their wares. But…
Read MoreInternet marketing through the eyes of a child
A popular question in my house is, “Daddy, what do you do at work?” My kids are 12, 8 and 2 years old, so there is going to be a…
Read MoreHow do you get a specific web page indexed?
I’m finally getting to last unanswered question raised during my Webinar a few weeks ago. There were a couple of questions that I didn’t understand. (Folks should contact me to…
Read MoreContent and social media guru Paul Gillin
Paul Gillin is a writer, speaker and online marketing consultant, but that doesn’t even start to describe him. He specializes in social media and the application of personal publishing to…
Read MoreSpammers spoil the trackback
No one complained about it, which is one more sign that I might have done the right thing. Last week, I turned off the trackback mechanism on this blog. I’ve…
Read MoreWhy Facebook is dumber than Google
I took last week off, and it was a big week for Facebook watchers. Facebook decided to change its terms of service, putting its millions of users on notice that…
Read MoreWhat’s in your Internet marketing tool belt?
You probably have seen those Capital One commercials where the question asked is “What’s in your wallet!?” While there is some kind of dire circumstance involving massive sea creature and…
Read MoreInternet marketing and TMI
We live in an age that easily crosses the TMI line. For those wondering, TMI is the acronym for “too much information.” If you are in the Internet marketing industry…
Read MoreDon’t use our web site
Now, you’d never tell anyone not to use your Web site, would you? Of course you wouldn’t. At least not on purpose. But that’s the very message I got from…
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