Biznology
Where business and technology create a winning customer experience.

Avinash Kaushik has a thought-provoking post on how to optimize your search marketing budget. He is right on in his assertion that most...

What do you do when a new customer makes a purchase? Do you automatically check that box and make the customer remove the checkmark?...

Quick: Which online marketing technique, according to Foresee Results, is used by 72 percent of the top Internet retailers and is the most influential...

Great post by Melissa Burdon at grokdotcom on the real goal of search marketing—conversions. If you've been reading this blog for any length...

No matter what you sell, the cheapest way to get your message out there is to get your customers to do it for you....

I've written in the past about the need to Do It Wrong Quickly—to stop the slow consensus approach to all marketing decision making...

We've talked before about the Three Rs of Internet Marketing—to be real, relevant, and responsive. One way to be both real and relevant...

We've talked about why searchers click on your site search results, but what about when they don't? Because sometimes they won't. If you...

Not every company believes they should be writing blogs, but that doesn’t mean they don’t find blogs important. Just listen to Steve Swasey, Director...

Webinars

video

My webinar yesterday was about the dangers of social media listening. It just happened again. You’re staring at the dashboard of that slick social media...