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Frank Fridays

I warned you that even though I’ll be scarce during August, I have some new contributors lined up. Frank Reed is an Internet marketing expert who writes for Andy Beal’s…

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Why is your website search lousy?

  Most websites have a lousy search facility. As a web user, you probably agree with that assertion. You’ve tried searching websites and you hardly ever find what you are…

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The death of brand loyalty

What ever happened to brand loyalty? In bygone days, retailers were powerful brands, but today that power has been supplanted by Google. When shoppers turn into searchers, what do you…

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