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Frank Fridays

I warned you that even though I’ll be scarce during August, I have some new contributors lined up. Frank Reed is an Internet marketing expert who writes for Andy Beal’s…

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Problem solving and digital

Nowadays, endless meetings between companies in need of help and advice and consulting take place. The one side has challenges to face, problems to solve, aggressive goals to catch, and great…

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Perfection is dead

I’ve spoken ad nauseum about how we have to stop obsessing about carefully, slowly, deciding the exact right way to do our marketing. It’s comforting to believe that you have…

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Social advertising

Google’s foray into Pay-Per-Action advertising got a lot of play this week, including from me. But late last week, I noticed a smaller player with an even more interesting twist…

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