Do it wrong quickly

How many times have you sat in a conference room, sifting every last detail of the proposal? And how many times have you spent hours (or weeks) building consensus? Oh, and…

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Top Ten Tips for Search Marketing

As I moderated the American Marketing Association’s Listserv recently, I was asked what the top ten tips are for search marketing. If you’ve already bought our book, Search Engine Marketing,…

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Search Success on the Cheap

As we hosted the American Marketing Association Listserv this past week, we heard from many search marketers about what they are struggling with and concerned about. One item that came…

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In-House Search Marketing Talks

Yesterday, I had the opportunity to present as part of three panels that included my co-author, Bill Hunt, at the Search Engine Strategies conference in San Jose. Here is some…

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