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Social Media/PR

This is an old topic--it predates even the term social media. I remember being asked about what to say to lawyers years ago about the...
video

Chris Abraham's latest webinar was about influencer marketing. You can view and download Chris's slides

Come on, don't you think the thankless job of blogging passionately about a topic for free,...

Before I start, please attend my free webinar on March 22, Do-It-Yourself Influencer Marketing. [Update: Video is

As marketing people, we are often reminded of the principles of supply and demand. With the advent of digital marketing we’ve become pretty good...

I stared my first blogger outreach agency back in 2006. Called AbrahamPR, it evolved into Abraham...
Creative Commons photo via Wikimedia Commons

I was a technology journalist for more than 20 years before taking a decade-long hiatus into social media marketing. Last year I returned to...

I have been struck over the last couple of years as to how much our emotional reactions to stories have changed what...

Summary: if you have multiple locations and/or multiple products, you need to create social media...