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Social Media/PR

9Round Penrose

OK, this may well be my weirdest post ever, so bear with me. This isn't actually happening; it's theoretical. SOCi is a former client and...
video

Rob Petersen's latest webinar is all about measuring social media. If social media is so important, why are most marketers unable to measure it?...

A couple of years ago, a client told me he was having some lead quality problems. The company had contracted with a major IT...

“You’ve just become my favorite airline.”  Any business that succeeds in getting a customer to declare love for its brand has just converted an ordinary customer into a loyal customer. As...

I recently ended my stint as Content and Social Media Chair of MIT Enterprise Forum here...

When does Time not mean time? Just about all the time. I asked someone this question today at a meeting at Time-Life headquarters because social...
video

This video with Paul Gillin is about the basics of writing engaging social media messages. With so many posts, tweets and chatter filling social media,...
Chris Abraham fitness new years resolution commitment through tech

OK, I am not so naïve as to assume that all the fitness apps we have...
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It’s time to take the wheel, even if you’re not into cars. We’ve all heard and read a lot about customer experience recently and how...