In 1909, Henry Ford said that the buyers could have their car painted in any color they wanted, as long as it was black. This statement has been reinterpreted for…
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4 Ways to Protect Your Website
No matter what line of business you are in, protecting your brand is vital. The last thing you need is somebody profiting off of your good name and reputation. There…
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How to Scale Your Business in 5 Easy Steps
Scaling a business can seem to be a tricky maneuver from the outset. However, with a few steps, you can make the process much easier and more meaningful. In order…
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How Elvis Re-Branded Las Vegas
A lot happened in 1969 – the moon landing, Woodstock, the grisly Manson murders, the Stonewall uprising, etc. Perhaps less noteworthy, yet highly significant for a city known for entertainment, was…
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How Technology Makes Entrepreneurship Easier Than Ever Before
Launching a company is not all about having a killer business idea. There are numerous complex and time-consuming aspects that you will need to consider, such as bookkeeping, logistics, legal…
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Gamification is a Big Boost to Employee Advocacy
The following is a sponsored article from our partner, GaggleAMP Employee advocacy has many benefits to any organization, no matter the size or industry, but gamification makes these programs even…
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3 Crucial Factors for Increasing Your Sales
Generating more sales is something that every business owner wants. More sales translate to high ROI, which creates more opportunities for growth and success. But if you’re operating in a…
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5 Ways Your Sales Funnel Is Failing You
Effective sales funnels are the most engaging—and effective—ways to increase your business. But, if your putting in a lot of effort and feel you can get more return, you’re not…
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The Move from Closed Innovation to Truly Open Innovation in Three Phases
Did you know that the Big Mac sauce recipe was once lost? In the 1980s after McDonalds had reformulated the sauce recipe, an executive wanted to cash in on nostalgia…
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The Power of Video for Marketing to Millennial Decision-makers
In case you missed it, Gen Y surpassed Gen X’s share of the workforce a couple of years ago. IDG recently published a report, Marketing Your Technology to Millennials, on…
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