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Language Matters

Last week Volkswagen tried and failed at an April Fool’s prank that involved changing its name to “Voltswagen” in recognition of its belated line of electric vehicles. The name change was confirmed…

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Do Your Videos Need Narration?

More show, less tell Have you given any thought to how much video these days gets watched without audio? More than you think, probably, because LinkedIn, Twitter, Instagram, Facebook, and…

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Digital Selling with Video in 2021

The most influential tool for sales success in 2020 was video conferencing. According to Hubspot, “74% of leaders who outperformed targets this year said virtual meetings were “as or more…

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