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Lots of folks are aware of how much tumult exists in digital marketing techniques.  We know that there is a new social media opportunity every day,...

Several years ago, I wrote a post called What's Google's Strategy? where I broke down the search giant's real business model:  advertising anything everywhere....

Has your boss started asking you the so-called “tough questions” about social media yet? You know the ones. Is anyone...

I was privileged to keynote the Webdagene event here in Norway this morning, and they requested that I talk...

I had a great time yesterday delivering the keynote at the Wednesday live conference in Stockholm, which featured an...

If you don't know who Marshall Sponder is, it's time to find out. I've worked with Marshall off and...

Large companies have been employing direct marketing principles for their digital marketing tactics for a long time, but what about smaller businesses? By tracking...

I once ran into a famous public speaker who had grown rich from one speech, delivered flawlessly, over and over again for years. It...
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A few months ago, I asked the musical question, "Is the mobile activity you are counting really mobile?" The musical answer was, "no."...