Biznology

10% Off SoloSegment Site Search Inspector After Free Trial

Digital Marketing

I really enjoyed meeting folks in the IEEE Consultants Network in Whippany, New Jersey last night. Independent consultants are experts at what they do,...

We've all heard about YouTube, MySpace, Digg, and many other examples of social media sites. But how do marketers take advantage of it? Or...

I'm happy to be presenting at a BtoB Magazine Webinar on Social Media Marketing at 2 pm Eastern Time tomorrow. Beyond the Mainstream: Reaching...

Amazon has the best (and best known) personalized Web experience, but B2B marketers face challenges that Amazon doesn't. After my post yesterday on the...

Many of you know that I spent the last few years at ibm.com, focusing in large measure on personalization. Eight years ago, when we...
3 1550

I held off writing about the new version of Google Analytics because my Web site's statistics had not been converted to the new...

Yesterday, I had the great fortune to speak at the Enterprise Search Summit in New York for the third straight year. This year, I...

Those of you who have followed this blog for any length of time know that I care a lot about copywriting. Good copy is...

Web feeds, such as RSS (and e-mail before that), are part of a new wave of information integration—content that is part of your customer’s...