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Using Social Media for B2B Sales

Yesterday, I gave a Biznology Webinar called, “Using Social Media for B2B Sales.”   B2B marketing and sales have always been divided, but those days are over. How do you…

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Marketing surveys are wrong

Yeah, I know it is a sensationalist headline. Sue me. I am reacting to everyone constantly telling me that social media listening provides “wrong” information. They do. Every technique that…

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