App development is on the rise. And for good reason, we are an app-addicted world. Millions of apps are available for our phones. How do we choose the ones we…
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4 Ways Your Contact Center Can Create an Amazing Customer Experience
Business leaders can ensure positive and memorable consumer engagement by optimizing call center performance. Savvy executives enhance call center performance by taking advantage of the latest inbound technology and best…
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The Complete Guide to Designing Your Next Mobile App
When it comes to designing a successful app, the key component that drives adoption is User Experience (UX). Consumers have a low tolerance rate for apps that don’t perform intuitively,…
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5 Steps to Building a Great eCommerce CRM: A Definitive Guide
The use of CRM solutions for maintaining relationships with customers is a longstanding trend. As when it comes to online retails, customer data management is an essential part of any…
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Customer Support: How AI is Changing the Game
AI has managed to revolutionize many industries from tech, to business and healthcare. Specifically, the role of AI in customer support (CS) has continued to expand. Once a reactive team…
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6 Ways Big Data Is Improving the Customer Experience
In 2019 and beyond, the companies and organizations that knowledgeably, ethically and creatively use data will rise above the rest. Businesses have a valuable competitive advantage at their disposal when…
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A Branding Paradox: Build But Don’t Dominate
Marketers are encouraged to maximize the awareness, trial and usage of their brands. They also know that a brand is more than just a fanciful name. Insightful research and prudent…
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How Employee Advocacy Benefits Human Resources
The following is a sponsored article from our partner, GaggleAMP Implementing an employee advocacy program has a slew of benefits for your marketing team, but you might be surprised to…
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How Technology is Revolutionizing the Financial Services Industry and Improving the Customer Experience
Technology has become an inextricable part of every industry, and has revolutionized the financial industry. Advances in fintech have improved efficiency and effectiveness for both the industry and customers alike….
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The Trouble with Buyer’s Journey Maps
Let me ask you a controversial question: Is it time for you to rethink the buyer’s journey for your business? I know that for many companies buyer’s journeys represent a…
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