If you notice that some guy has a comb-over, it’s not working. Just like a bad comb-over, you might have marketing techniques and tactics that aren’t working for you. In…
Read MoreYear: 2008
Jerry Nolte of IPNIC.com on the domaining industry
Internet marketing can take many forms. A few weeks ago, I had the rare opportunity get in touch with leader in the domainer industry. If you don’t know what domaining…
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Skinflint market reseach
Focus groups and phone surveys have been the traditional bastions of market research. And, despite everyone’s best efforts, they’ve always been expensive and out of reach for many businesses. It…
Read MoreByrne Reese of Movable Type on Twitter customer service
If you’re like me, all you’ve heard about in blogging software the last couple of years is WordPress. But as a long-time blogger using Movable Type, I wondered what they…
Read MorePrivate virtual worlds continue to grow
You might recall that I have written before about Unisfair, which supplies private virtual worlds to companies that want to create a more immersing event than WebEx, but with more…
Read MoreRatings and reviews: Not just for consumers anymore
We’ve all seen ratings and reviews online, starting way back when Amazon first introduced them. Over the years, they’ve become a staple of e-Commerce, with online retailers catching on to…
Read MoreUsing the Internet for global marketing
I had the chance to speak to 150 folks belonging to the World Trade Center (yes, it’s an organization) yesterday in Harrisburg, Pennsylvania on the subject of marketing your business…
Read MoreMarketers becoming web marketers: Get out there
Yesterday, I enjoyed a return engagement at the Online Marketing Update at the University of Virginia’s Darden School for Business in Charlottesville. (You can download my slides that describe how…
Read MoreSoftware as a Service (SaaS) is a Mesh
Everyone is talking about Microsoft’s Live Mesh, a new way to connect data and applications inside your computer to other devices on the Web. While everyone else talks about Microsoft…
Read MoreComputers don’t work
I always like to remind people that they will be far less frustrated with technology if they just remind themselves of a simple truth, “Computers don’t work.” I myself was…
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