Hey, did you hear that the economy is in trouble? Of course, if you didn’t know it you have either A) chosen to ignore it B) are just numb from…
Read MoreMonth: October 2008
Milind Mody of eBrandz on social and search marketing
Milind Mody, the CEO of eBrandz, Inc., was kind enough to grant me an e-mail interview where he answered at length about some of the most interesting topics around (at…
Read MoreA wake-up call for small business
With lots of dire talk about the economy, a lot of folks are treating the feared bad times as a wake-up call, which might be entirely appropriate. But Jeffrey Eisenberg…
Read MoreWhy sales people are right about human contact
I work with a lot of big companies to help them adopt or expand Internet marketing practices, and one group is often decidedly less enthusiastic than the others: the sales…
Read MoreVirtual worlds are going private
In these difficult economic times, I wanted to remind everyone about one of the most effective (and cost-effective) Internet marketing methods I know. If that piques your interest, check out…
Read MoreSMBs, economic downturns, and opportunity
Now, more than ever, marketing for the SMB will be critical. As we stare down the barrel of this economic mess we are in, it’s time to make some cold,…
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Marketing feedback keeps speeding up
Modern marketing is based on feedback. Try something, watch what the customer does, and then try something else. So, it’s good news that Yahoo! has come out with a new…
Read MoreWebProNews Interviews Bill Hunt and Me
I hope you enjoy an interview that Mike Sachoff did with Bill Hunt and me about what’s changed the last few years in search marketing—especially regarding social media. It’s all…
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Should search marketers care about LSI?
When my editor at Internet Evolution asked me to explain how LSI is used by Google and other search engines, it was hard for me to argue I was the…
Read MoreInside Social Media Marketing
I had the opportunity to speak to MENG’s October meeting on Friday. Now I realize that MENG’s sounds like a Chinese restaurant, but it’s actually the Marketing Executives Networking Group—I…
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