Biznology
Where business and technology create a winning customer experience.

Reputation Management

Last night my girlfriend and I watched The Bachelor.  It's the final four and we quickly...
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While reddit and Wikipedia are probably two of the most influential...

The growing demand for greater corporate transparency, especially among Millennials, should not be news to anyone. Trust in business has reached new lows, as...
How Long Until Sony's Publicity Stuntis Over?

"I don't care what the newspapers say about me as long as they spell my name right" - Phineas...

If there is one thing that we know from studying history, it is that the more transparency is achieved, the more is expected of...

Maybe the revolution will not be televised but it will certainly be tweeted.  If you thought "it only takes one person to change the world"...

The ability to identify relevant trends and stay one step ahead of them is crucial for keeping brands fresh and vibrant. There are 3...

Old time B2B marketers would see these two words as polar opposites in the marketing continuum and would define them as: Branding – a market...

I've had the opportunity to see a few crisis management situations in my time. (I'm old.) The ones that have worked out the best...

Webinars

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Yesterday's Biznology webinar with Heather Lloyd-Martin was about how to use a content audit to help re-purpose your website content.  If you missed it,...