Biznology
Where business and technology create a winning customer experience.

Offline Marketing

I thought it was widely understood by now that staying in touch with a...

"Disruptive innovation" seems to be the current hot trend for many management gurus, but it certainly has big risks too. An alternative for many...

I recently was working with a B2B company that does no tracking of how its digital marketing leads to offline sales. Because the great...

I tell anyone who will listen to me that the current crop of

At least 2 billion of planet earth’s inhabitants live in two worlds; the three dimensional offline world of things that we can see, hear,...

When geo-specific applications and marketing first hit the scene,...

(Photo credit: Wikipedia) The most reliable and scalable approach to...

Photo credit: Gerard Stolk (vers la réunification) The Number One rule in...

Webinars

video

Yesterday, our author Andrew Schulkind presented our latest Biznology webinar about content marketing. If you've ever been greeted by a deafening silence after...