Biznology
Where business and technology create a winning customer experience.

Monthly Newsletter

If there is one thing that we know from studying history, it is that the more transparency is achieved, the more is expected of...

When it comes to inbound marketing, it is essential that you send messages on a consistent basis to your customer lists. If you don’t,...

OK, well to be honest, it isn't that I learned it when I was in kindergarten. But my son taught it to me when...

I've been working lately with a very smart guy who has a wealth of marketing experience--mostly offline but growing experience online also. He is...

Marketers have a longstanding reputation as maybe not the most straightforward folks you've ever met. Like salespeople, marketers have been known to shade the...

Retargeting is a hot subject. If you surf the web at all, you probably find yourself stalked by ads. If you venture onto someone's...

I spend a lot of my time speaking, teaching, training--use whatever word you like the best. Most of that work is in digital marketing....

If you have been following the news the last few weeks, you've seen an incredible change in the way individuals can control what kind...

I was recently asked to critique a client's presentation of her new marketing plan. She had a very well-thought-out strategy. She had compelling arguments. She...

Webinars

video

My webinar yesterday was about the dangers of social media listening. It just happened again. You’re staring at the dashboard of that slick social media...