Biznology
Where business and technology create a winning customer experience.

Monthly Newsletter

I've been in this game for a long time. (OK, I'm old). But there is one old trick that never seems to wear out....

Happy New Year, everyone. This is the time of year where everyone makes predictions to show off how smart they are. At least they seem smart...

If there is one thing that we know from studying history, it is that the more transparency is achieved, the more is expected of...

When it comes to inbound marketing, it is essential that you send messages on a consistent basis to your customer lists. If you don’t,...

OK, well to be honest, it isn't that I learned it when I was in kindergarten. But my son taught it to me when...

I've been working lately with a very smart guy who has a wealth of marketing experience--mostly offline but growing experience online also. He is...

Marketers have a longstanding reputation as maybe not the most straightforward folks you've ever met. Like salespeople, marketers have been known to shade the...

Retargeting is a hot subject. If you surf the web at all, you probably find yourself stalked by ads. If you venture onto someone's...

I spend a lot of my time speaking, teaching, training--use whatever word you like the best. Most of that work is in digital marketing....

Webinars

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Yesterday's Biznology webinar with Heather Lloyd-Martin was about how to use a content audit to help re-purpose your website content.  If you missed it,...