Biznology
Where business and technology create a winning customer experience.

Mobile Marketing

Anyone who watched Apple's WWDC keynote the other day or the Google I/O keynote a couple weeks back probably noticed an interesting trend: Both...

In today’s hyper-connected world, consumers expect service providers to do more than just offer competitively priced, reliable, and attractive products. They also expect their...

Over the last two years we observed a shift from a linear perspective about how consumers behave and interact to a fuzzier, holistic perspective,...
Responsive Web Design Example RWD Boston Globe

I have been doing a lot of website audits recently, helping companies figure out how to optimize their websites for search. Even in 2015,...

How important is mobile for marketing your business in 2015? If you've read any of my past posts, you should know the...

Nowadays, everybody is talking about the "art of storytelling." Sites like this of Burberry's not only try to tell a personalized story to the visitor...

There have always been marketers who rely on subjective data and unsubstantiated hypotheses. They have a point of view, are comfortable with their perspective...

Human behaviors are multifarious and myriad in nature. It is a challenging task to envisage and learn the human behavior from daily routine activities....

If you’ve been paying attention to the mobile marketing industry lately, you’ve probably heard or read about the rising importance of location-based technology. The...

Webinars

video

Does your B2B company struggle to integrate sales and marketing? Most do. Marketing sends “great” leads to Sales and Sales complains about how lousy...