Biznology
Where business and technology create a winning customer experience.

Copywriting

Once upon a time, web writers relied more on guesswork than data. We didn't have access to keyphrase research until Wordtracker came along. There...
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Are you looking for a new way to supercharge your writing and increase conversion rates? Neuroscience and consumer psychology can teach you a few tricks. Check out...

Online advertising is a wide-sweeping, effective way to get your products, services, and brand in front of the eyes of hundreds of millions of...

I love January. Not for its weather, mind you (I live in New Jersey, after all). I love it because it means a reboot...

Like many people, I’m addicted to Serial, the new podcast by Sarah Koenig, which tells one story throughout an entire season. This...
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Is your company operating on old SEO writing information? Are you sure? Don't write another word until you read this post. You know what makes my blood...

When it comes to inbound marketing, it is essential that you send messages on a consistent basis to your customer lists. If you don’t,...
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  Quality content includes many ingredients. It’s crucial to make sure that they are all included in every content piece you generate, and in your...

Brands in our times aim for the best possible awareness. In order to do this, they have to work on the how they tell...

Webinars

video

With the rise of smart phones and social media, it can be easy to overlook the central role your website should be playing in...