Biznology
Where business and technology create a winning customer experience.

I had a great time yesterday speaking to a large group of IT marketers in beautiful Quebec. They, like folks in many industries, are...

Yesterday, I had the great fortune to speak at the Enterprise Search Summit in New York for the third straight year. This year, I...

In my May Biznology newsletter, I took issue with those who believe Google is too powerful. I don't think Google controls as much...

Those of you who have followed this blog for any length of time know that I care a lot about copywriting. Good copy is...

Web feeds, such as RSS (and e-mail before that), are part of a new wave of information integration—content that is part of your customer’s...

Chad White has a great blog today on Email Insider called "Personality Goes a Long Way." Lots of people have written about...

Most of us hold professionalism in high esteem. We consider ourselves professionals of one sort or another. We try to "act professional." But more...

I've written before about the search marketing difficulties of large sites, but today I want to make a bigger point. Doing anything small...

Most of you know that I do a lot of speaking engagements, and many of them are for small business groups. Sometimes I fail...

Webinars

video

My webinar yesterday was about the dangers of social media listening. It just happened again. You’re staring at the dashboard of that slick social media...